The first part of our process helps us gain an understanding of our your business. In many cases, clients have a Marketing Strategy that answers all the points we raise. For small projects or companies, the process acts as a checklist to ensure that the relevant questions have been asked and answered.
Target Audience: Age group and demographic: We gain an understanding of your customer by looking at areas such as age range, location, spending power, other brands and products they currently buy, and those that they aspire to buy.
Message Definition: Key Drivers And Needs: We look at what influences your customers decision to buy. Factors such as quality of service, ease of use and price may be key; or style-based issues such as individuality or peer group approval might be important
Channel Selection: Preferred Channels And Usage: We look at whether your customers currently buy online, through their mobile or on the high-street, as well as how comfortable they are with technology and which sites and search engines they use.
Design Brief: Design Style And Content: The budget and timings are agreed upon via key sign-off points outlined at each stage. The project plan is agreed upon with the client and the Project Manager who will be responsible for delivery.
Budget And Timing: Delivery and sign-off: The budget and timings are agreed upon via key sign-off points outlined at each stage. The project plan is agreed upon with the client and the Project Manager who will be responsible for delivery.
On time and on budget, 20four were a great team to work with.
In a nutshell, if you work with 20four you will get top drawer branding and digital skills.
In depth knowledge and understanding of online marketing and building an e commerce business.
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